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Bald Data

Do you want computers to know you?

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8 ways how AI and machine learning is improving customer experience
Steadily your personal data is amassed in corporate computer systems.  Your shopping, travel habits, medical information, who you phone call and message, is all saved in disparate systems.
To date, these stockpiles of information have not been leveraged because:

  1. Privacy concerns
  2. Technology to do it requires the algorithm to be customised for each different type of data
  3. The value of the data in most cases has not been realised.

There are some notable examples, such as the Amazon and NetFlix recommendation engines, but generally, the data’s potential is great while the usage to date has been little.